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Client: The Brighton Beard Company

Challenge:
The Brighton Beard Company are one of Britain’s oldest and most established producers of beard products. However they began to see more and more competitors emerge on the marketplace. To really differentiate themselves from lower quality competitors The Brighton Beard Company worked hard to re-brand their identify and products, cementing themselves as THE premier company for beards.

Knowing they would need an influx of content to populate their new website and social media platforms The Brighton Beard Company approached Diopter.

Result:
We staged an intensive production period where Diopter gained access to Brighton Beard Company base. We created a mix of long and short form films to promote the expertly hand made process as well as conducting product shots for their new line.